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FE MEDIA

CoCo Brother & The Home Team

Founded three years ago by radio personality and program
host, Cory “CoCo Brother” Condrey the TSOHH broadcast
promotes “positive lifestyle choices, embracing family,
community, and culture.” The broadcast is an extension of
Condrey’s habit of ending his previous show on a “spiritual
note.” But today, driven by his “passion for souls,” TSOHH
reflects what Condrey loves to do, which is to introduce
people to Jesus and encourage a personal relationship with
God. His greatest challenge continues to be getting people
to change their minds. According to Condrey,“If you can
renew your mind, you can become a new person. If we
can renew people's minds, their thought process, we can
change the world”

Although prayer and Biblical instruction are staple program
attributes, Condrey and guests, also known as the Home
Team, provide balance in an entertaining yet relevant way.
Unlike Holy Hip-Hop music, which generally targets people
of faith who like Hip-Hop, TSOHH is a medium of exchange
geared toward Hip-Hop enthusiasts from all walks of life.
Weekly, Condrey provides listeners with inspiring music
and messages from celebrities, Hip-Hop personalities and
leading pastors. Condrey’s broadcast also serves as a
community sounding board. In between Hip-Hop infused
praise and worship sets, listeners of all ages call in or visit
the station -- some to pray or share testimonies, others
to “clown” and even cry.

As an antidote to being considered too religious in his
approach, Condrey openly admits that he too falls short
and is not perfect. Consequently, he reaches and engages
his listeners—especially today’s youth—simply by “being
relevant.” “Meeting [people] right where they are and as
they are is something they can really appreciate,”
Condrey says.

A Generation Apart
While the media and society find it easy to blame Hip-Hop
artists for creating a wayward generation and perpetuating
the ills of inner-city life. Condrey attributes the industry’s
influence for the rise of fatherlessness in the community.
Since many young people lack a fatherly figure, it follows
that they would turn to substitute models of manhood or
leadership seen in the media or in their communities, be
it a rapper or even a drug dealer.

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Over the past three decades, Hip-Hop has evolved beyond its musical foundation to
become a cultural experience embodying demeanor, finance, fashion, media as well
as spirituality. Among its most successful platforms, Radio One's The Spirit of Hip-Hop
(TSOHH) broadcast, from Atlanta, Georgia epitomizes the best of its genre reaching
a vast listening audience across several major markets.
As a nationally syndicated radio show
host Corey "Coco Brother" Condrey
is transforming the air waves through
"The Spirit of Hip Hop". See how
this local radio personality is bridging
the Gap between the church and
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